The unsigned dial: the first owners hid the name, then came back for it

An article from September 2026 on the first commissions: a few of the first owners asked Augustin to leave his name off the dial, because the mark did not yet mean anything to anyone, as he told Money.ro and Gândul in 2024. The watch was theirs; the name was the exposure.

Years later, the same people brought the watches back to have the signature added. Write-Press puts the change down to a run of dated public facts: Still Punching, the watch that reached Sylvester Stallone in April 2018, and the Romanian Government's gift to Pope Francis at Cotroceni on 31 May 2019.

The article reads the story as a case study in how a designer's name acquires value: nothing on the pieces changed; what changed is what a stranger reads into the name.

The summary is written by the workshop. The article, its headline and its photographs belong to the publication.